Frequently Asked Questions

Yes, of course. Although some SEO tactics that were effective in the past have ceased working, SEO kept evolving. Constantly reinventing itself to try and better match user intent, cutting the spammy, ineffective tactics to become better. 

 Kaizen is an approach to creating continuous improvement based on the idea that small, ongoing positive changes can reap significant improvements. Typically, it is based on cooperation and commitment and stands in contrast to approaches that use radical or top-down changes to achieve transformation. 

~ Kaizen is about decreasing waste by eliminating overproduction, improving quality, being more efficient, having less idle time, and reducing unnecessary activities. All these translate to cost savings, and can turn potential losses into profits. 

Digital DNA is a set of 23 traits, identified through extensive research, that your organization can adopt or mature to become more digital. This DNA becomes the blueprint for bringing digital transformation to life.